Quality is the best business plan

Quality is the best business plan

"Quality is the best business plan” - John Lasseter

No amount of genius marketing will help you if what you’re selling is a bad product. Quality means you’ll be happy with what you’re selling, it means your customers will be happy with what they get and it also means you’ll have word-of-mouth recommendations. Quality is not a consequence of following some set of behaviors. Rather, it is a prerequisite and a mindset you must have before you decide what you are setting out to do.

Everyone says that quality is important, but they must do more than say it. They must live, think and breathe it.

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