Short term micro, long term MACRO

The golden rule of business strategy:
1. Always have a micro short term perspective &
2. Always have a macro long term vision.

This is one of the most effective way of setting business objectives. Having a macro long term vision means having a clear long term goal and micro short term objectives are the precise day to day perspectives that keep adjusting until you achieve your macro objective.

Think of it this way, you are at the first floor of your business and your objective is to get to the 100th floor. Climbing each floor itself is your micro objective, your day to day. And the view from the top floor is your macro (long term) objective.
Utilizing this tactic will help increase your overall efficiency, clearing out distractions and ramping up your speed and precision.

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